Pennon Group’s #backthesouthwest campaign
WPI helped develop and execute a thought leadership campaign for Pennon Group, the FTSE 250 company located in Exeter.
By establishing the company as the driving force behind South West devolution we were able to gain high profile media and political traction for Pennon.
Specific activity included organising a South West growth summit with Rt Hon Sajid Javid MP, and the development of a policy charter for economic growth in the region which was presented to No 10. The campaign was shortlisted in the CIPR’s 2017’s awards.