What we do

Strategy. Research. Delivery.

WPI helps organisations turn technical arguments into politically salient and media friendly analysis. We provide strategic advice, produce economic and policy research and deliver high impact public affairs and communications outputs for our clients.

Through leadership campaigning, we take a highly bespoke approach when advising clients faced with high-impact challenges and opportunities

We create independent coalitions of cross sector businesses to campaign on specific policy

Coalitions

  • The Green Hydrogen Alliance is an independent business group representing some of the leading companies involved in the supply and use of green hydrogen technologies.

    Its members are drawn from across the hydrogen supply chain, incorporating cross-industry perspectives such as supply, transport and industrial decarbonisation.

    WPI has provided the commission with secretariat support and has worked with economists to author two reports on behalf of the commissioners, as well as conducting thorough research including running a series of roundtables across the country and interviews with leading figures to help inform the work.

  • The Better Homes Alliance is a cross-industry group of energy providers, high street banks, retailers, manufacturers and public policy experts who have come together to call on politicians to take action to empower households to insulate their homes.

    We are calling for a Rebate to Renovate. Simply put, our Rebate to Renovate is a stamp duty rebate applied to homes that raise their EPC rating through renovation within 2 years of a sale.

    The Rebate will deliver the Better Homes our country deserves. Empowering. Rewarding.

  • The Purposeful Finance Commission is an independent organisation, supported by Pension Insurance Corporation, made up of leading combined authority figures and local government leads who have come together to identify, understand and overcome the barriers that communities across the country are facing in regenerating local areas, and in accessing long-term investment to support this.

    WPI has provided the commission with secretariat support and has worked with economists to author two reports on behalf of the commissioners, as well as conducting thorough research including running a series of roundtables across the country and interviews with leading figures to help inform the work.

  • The Building Back Britain Commission is a pioneering group of independent businesses who have come together to produce new analysis and ideas to help unlock economic growth, boost productivity and create more opportunities for people in every part of the country.

    The Commission will work with policymakers across the political divide over the course of 2024 with the aim of producing a blueprint for growth and prosperity immediately after the general election. Bringing together a range of businesses and academics, we will produce a new analysis that looks at the key issues and policies that should shape how a modern industrial strategy is designed. While productivity is key, we believe that we need to look at it from a new perspective: beyond the traditional focus on issues of skills, enterprise and competition policy, or capital inputs; and looking afresh at deeper issues such as educational attainment, health outcomes, technological capabilities and investment environment in local areas.

Impactful research for a variety of clients across a wide range of sectors

Telecoms

Clean Energy

This timely research is a stark reminder just how pressing this issue is for communities across Great Britain, and that some of the most vulnerable people are in some of the most remote parts of the country
— Ahmed Essam, Vodafone UK CEO

Housing

This report highlights the immense economic and employment opportunities that former industrial areas across the UK stand to gain from accelerating our green hydrogen economy.
— Alex Stafford MP, Chair of the Hydrogen APPG

Connecting the Countryside Report on behalf of Vodafone UK

A Place to Call Home report in collaboration with Leeds Building Society

This report interrogates 40 years of data to find out what it takes to become a first-time buyer in 2023 and forecasts what the future looks like for young people’s aspirations.
— Richard Fearon, CEO Leeds Building Society

Meet our expert team

These challenges are only increasing in frequency and severity, impacting businesses commercial operations and reputation.

We provide strategic counsel, corporate communications and public affairs campaigns underpinned by data-driven research to help you navigate commercial uncertainty and shape your narrative in an evolving economic and political landscape.

Organisations face complex challenges, from geopolitical tensions to regulatory change, to evolving consumer attitudes.

Previous work

2023

2022

2021

2020